BMW's Strategic Approach to EV Adoption

BMW's conservative approach to EV adoption by investing in flexible platforms for internal-combustion, hybrid, and electric powertrains is paying off as the company navigates the uncertain transition to electric vehicles. The strategy has allowed BMW to adjust its product mix easily and maintain a balanced portfolio as consumer preferences evolve.

Fatal Car Crash Involving Florida TikToker

A 17-year-old Florida TikToker crashed his BMW sports car into a small SUV at over 150 mph, killing six farmworkers. He pleaded guilty to six counts of vehicular homicide and was sentenced to 12 and a half years in prison.

BMW Recalling Vehicles Due to Airbag Issue

BMW is recalling more than 390,000 vehicles in the U.S. due to potentially exploding airbag inflators which can lead to serious injury or death. No accidents or injuries have been reported in the U.S. so far.