Anheuser-Busch's Revenue and Controversy with Bud Light Sponsorship

SOURCE www.breitbart.com
Anheuser-Busch reported record revenues in 2023 but faced challenges in the U.S. due to a boycott after partnering with transvestite Dylan Mulvaney. Bud Light sales dropped significantly, losing market share to Modelo Especial. The company faced backlash for its handling of the controversy.

Key Points

  • Anheuser-Busch's organic revenue in North America declined by $1.4 billion in 2023.
  • Bud Light faced backlash and boycotts after partnering with Mulvaney.
  • The company lost market share and revenue due to the controversy.

Pros

  • Record revenues reported by Anheuser-Busch in 2023.

Cons

  • Challenges faced in the U.S. market due to a boycott after partnering with transvestite Dylan Mulvaney.
  • Significant drop in Bud Light sales and loss of market share to Modelo Especial.
  • Backlash from LGBTQ+ advocates for the company's response to the controversy.