A new study shows that many people are inspired to travel to vacation spots after reading books that mention those destinations. Jet2holidays conducted a survey where 25% of people booked trips based on novels they read. Popular destinations included Corfu in Greece, Rome in Italy, Paris in France, and Provence in southeast France.
Key Points
25% of people surveyed booked vacations based on novels they read
Popular destinations included Corfu in Greece, Rome in Italy, Paris in France, and Provence in southeast France
46% of participants wanted to see what the location looked like in real life