Black Voter Turnout in Georgia and Michigan

SOURCE npr.org
Black voter turnout dropped by almost a quarter between the 2018 and 2022 midterms, highlighting the importance of engaging and mobilizing Black voters in upcoming elections.

Key Points

  • Black voter turnout declined by almost a quarter between the 2018 and 2022 midterms.
  • Engaging Black voters early, offering resources, and showing genuine care can boost voter participation.
  • Campaigns should address issues that matter to potential voters beyond just asking for their votes.

Pros

  • Campaigns need to meet Black voters early, often, and wherever they are to increase voter turnout.
  • Innovative campaigning and genuine outreach to overlooked communities can improve voter retention.
  • Offering constituent services and resources beyond just asking for votes can engage potential voters.

Cons

  • Black voter turnout fell sharply for voters under 40 in Georgia and Michigan.
  • Some voters feel discouraged or disconnected from politics due to unmet promises and lack of meaningful change.
  • Campaign outreach can feel extractive and insincere to some voters.