Former ESPN commentator Sage Steele praises UFC chief Dana White for resuming sponsorship deal with boycotted beer brand Bud Light, citing second chances and business strategy. White defends move by highlighting Bud Light's support for military and American farmers. Despite criticism, Steele and White support Bud Light's core values aligning with mainstream America.
Key Points
Bud Light resuming sponsorship deal with UFC
Dana White defending the move and highlighting Bud Light's support for military and American farmers
Sage Steele praising the decision as a brilliant business move and promoting second chances
Controversy over Bud Light's support for radical LGBTQ agenda
Pros
Promoting second chances
Strategic business move by UFC
Supporting American jobs and farmers
Cons
Criticism for supporting boycotted beer brand
Controversy over Bud Light's support for far-left causes