Conservative groups in Pennsylvania are launching a large vote-by-mail program to mobilize Republican voters early in the election cycle and challenge Democrats' advantage in absentee voting.
Key Points
Historic eight-figure investment by conservative PACs
Targeting low-propensity and persuadable swing voters
Supported by former President Trump's campaign and Pennsylvania's presumptive Republican Senate nominee
Pros
Mobilizing Republican voters early in the election cycle
Challenging Democrats' advantage in absentee voting
Expanding Republican voter base
Cons
Historical reliance on Election Day voting by Republicans
Mistrust and allegations of fraud surrounding absentee voting