Apple's Exploration of Personal Robotics
Apple is exploring personal robotics as a new growth area after canceling its electric vehicle project. Teams are researching mobile robots and table-top home devices. The work is in early research phase and led by John Giannandrea.
Key Points
- Apple exploring personal robotics after canceling electric vehicle project
- Teams investigating mobile robots and table-top home devices
- Led by John Giannandrea within hardware engineering division and AI group
Pros
- Diversification of revenue sources for Apple
- Potential for innovative new products in personal robotics
- Leveraging expertise in hardware engineering, AI, and machine learning
Cons
- Uncertainty in fully committing to the projects
- Challenge in finding the 'next big thing' after the success of the iPhone