Actor Edward Norton predicts the death of cable TV and the rise of streaming services, especially Netflix, due to the shift in viewer habits and the merit-based nature of streaming content. The article discusses how cable TV's decline will impact the entertainment business and highlights the profitability of Netflix compared to other streaming services.
Key Points
Viewer habits are shifting towards on-demand streaming
Merit-based content is crucial for the success of streaming platforms
Netflix's standalone model contributes to its profitability
Pros
Shift to on-demand viewing
Merit-based content on streaming platforms
Netflix's profitability due to its standalone nature
Cons
Impact on traditional cable TV providers
Challenges for other streaming services in generating profit