Rumble files lawsuit against Google and Alphabet

SOURCE www.axios.com
Rumble, a YouTube alternative favored by conservatives, has filed a lawsuit against Google and Alphabet for over $1 billion in damages for lost ad revenue and alleged monopoly abuse in the ad tech industry.

Key Points

  • Rumble claims Google owes it $1 billion in damages for lost ad revenue.
  • Allegations include Google illegally leveraging its dominance in ad tech to hinder Rumble's competitiveness.
  • Rumble sees ad tech and cloud products as a growing part of its business.
  • The trial for Rumble's search ad lawsuit is set for April in California.

Pros

  • Rumble is taking legal action against Google for alleged anti-competitive practices.
  • This lawsuit could potentially bring attention to issues of dominance in the ad tech industry.

Cons

  • The outcome of the lawsuit is uncertain and may take a long time to resolve.
  • Legal battles between big tech companies can be complex and drawn out.