The Hollywood Reporter discusses the historic flop of the summer box office in 2024, citing the absence of any movie hitting $100 million in its domestic launch during the first six months of the year.
Key Points
No movie in 2024 has reached $100 million in domestic launch
Historic comparisons to previous years highlight the decline in box office performance
Challenges faced by studios in marketing and distribution strategies
Pros
Insight into the challenges faced by the movie industry in 2024
Analysis of the impact of major tentpole delays on box office performance
Cons
Disappointing box office results for major movie releases
Concerns about the future of the summer box office