Rand Fishkin and Mike King published a significant data leak revealing details about Google Search's internal ranking features and signals, contradicting past Google statements. The leak includes information on click-centric user signals, subdomains, sandbox for newer websites, domain age, and more.
Key Points
14,000+ ranking features documented
Contradictions to past Google statements
In-depth analysis by industry experts like Rand Fishkin and Mike King
Pros
Reveals detailed information on Google Search's internal ranking features and signals
Provides insights into how Google Search reportedly works
Cons
May contradict past statements made by Google employees