Elon Musk's social media app X has been placing advertisements in search results for hashtags promoting racist and antisemitic extremism, despite previous promises to demonetize hate posts. The platform has struggled with controlling its ad network and intersecting with hate speech for years. Musk has rolled back content moderation since purchasing the app, leading to major advertisers pulling out. The platform has allowed extremist hashtags like #whitepower and #whitepride, leading to backlash and calls for better content moderation.
Key Points
X placing ads on hashtags promoting racist and antisemitic extremism
Struggle with controlling ad network and hate speech intersection
Musk rolling back content moderation efforts
Loss of major advertisers due to hate speech on the platform
Calls for better content moderation and enforcement
Pros
Efforts to demonetize and block extremist hashtags have been made
Plans to open a 'center of excellence' for content moderation
Cons
Continued monetization of extremist content despite promises to demonetize hate posts
Loss of major advertisers due to association with hate speech on the platform