Warner Bros. Discovery subscription rate hike for Max streaming service
Warner Bros. Discovery is increasing subscription rates for its Max streaming service ahead of the debut of season two of House of the Dragon. The price hikes affect ad-free tiers, with the lowest tier increasing to $16.99 a month. CEO David Zaslav received a significant pay increase despite financial and structural challenges facing the company.
Key Points
- Price hikes for ad-free tiers
- CEO received a significant pay increase
- Structural changes to sustain business model
- Resignation of board members due to investigations
Pros
- Debut of season two of House of the Dragon
- Potential for sustaining a thriving business model
Cons
- Increased subscription rates
- 14% of workforce cut last August
- Investigation by the Department of Justice for possible anti-trust violations