Impact of Rookie Star Caitlin Clark on WNBA Ratings and Attendance

SOURCE www.breitbart.com
Rookie star Caitlin Clark boosts WNBA ratings and attendance to record numbers in the first month of the new season, setting multiple viewing records and increasing game attendance across the league.

Key Points

  • Caitlin Clark's presence significantly boosts WNBA ratings and attendance
  • Her first three games set records for the most-watched WNBA games of all time on the respective networks
  • WNBA arenas report filling up to 94% capacity

Pros

  • Record attendance numbers in 26 years for the opening month of a WNBA season
  • More than half of all WNBA games were sellouts, a 156% increase from the prior year
  • Significant increase in viewership across big networks ABC, ESPN, ESPN2, and CBS