Comparison of Fundraising Email Strategies Between Donald Trump and Joe Biden Campaigns
The article discusses the emotional and fear-based fundraising emails sent by Donald Trump's campaign, contrasting them with the more business-like approach of Joe Biden's campaign. It highlights the shift in online political fundraising post-pandemic and the effectiveness of different fundraising strategies.
Key Points
- Donald Trump's campaign uses emotional and fear-based appeals in fundraising emails
- Joe Biden's campaign adopts a more business-like approach in its fundraising appeals
- The effectiveness of fundraising strategies is changing post-pandemic
Pros
- Provides insights into the different fundraising email strategies of Donald Trump and Joe Biden campaigns
- Highlights the importance of emotional appeals and personal touch in fundraising efforts
Cons
- Focuses mainly on the fundraising aspects rather than broader political strategies