Alexis Ohanian, co-founder of Reddit and husband of Serena Williams, ventured into women's sports business by becoming the lead investor of a National Women's Soccer League expansion team. His team, Angel City FC, became the most valuable women's sports franchise in the world after an agreement to sell to Disney CEO Bob Iger and his wife. Ohanian also advocates for women's athletics and believes in the growth potential of women's sports.
Key Points
Ohanian co-founded Reddit in 2005
Became lead investor of Angel City FC, a NWSL expansion team
The team became the most valuable women's sports franchise in the world
Advocates for women's athletics and sees the growth potential in women's sports
Pros
Advocacy for women's athletics
Successful investment in women's sports business
Helped grow the popularity and value of women's sports franchises
Cons
Initial doubt and skepticism from others about investing in women's sports