Warner Bros. Discovery Challenges and Strategies

SOURCE variety.com
Warner Bros. Discovery is facing challenges with declining stock prices, conflicts with NBA and advertisers, and the need for cost-cutting measures. CEO David Zaslav aims to navigate the storm by focusing on the Max platform and global expansion.

Key Points

  • Focus on streaming disruption and global expansion
  • Challenges with upfront ad sales pricing and negotiations
  • Executives facing backlash over cost-cutting measures

Pros

  • CEO David Zaslav's focus on building Max platform globally
  • Company's overall financial health is better than it appears

Cons

  • Declining stock prices and value write-offs
  • Conflict with NBA, advertisers, and Hollywood talent
  • Cost-cutting measures leading to layoffs and project cancellations