NFL International Expansion
NFL expands international presence with games in Europe and South America, aiming to grow brand globally and increase revenue through sponsorship deals and media partnerships.
Key Points
- League plays games in Europe and South America
- Aims to become an international sports property
- Focus on sponsorship opportunities and media partnerships
- Global Markets Program helps teams build brand awareness internationally
- Media rights landscape includes broadcast deals and streaming options
Pros
- Growing brand globally
- Increasing revenue through sponsorship deals
- Deepening relationships with international media partners
Cons
- Challenges for players with long flights and different time zones
- Learning process for playing games abroad