Comcast is planning to spin off its suite of NBC Universal-owned cable channels, including MSNBC. This decision comes amidst challenges facing linear television operators and MSNBC's declining ratings post the election of Donald Trump. Morning Joe hosts Mika Brzezinski and Joe Scarborough reported on the news, acknowledging the potential impact on the network's future.
Key Points
Comcast to spin off NBCUniversal cable TV networks including MSNBC, CNBC, USA, Oxygen, E!, Syfy, and Golf Channel
Assets generated about $7 billion in revenue in the 12 months ended Sept. 30
Morning Joe hosts discuss the news and its implications on the network
Pros
Acknowledging potential challenges and adapting to the changing landscape of television
Creating opportunities for new strategic directions and growth
Cons
Uncertainty for employees and talent at MSNBC
Potential impact on the network's viewership and brand