Impact of Podcasting Strategy on President-elect Donald Trump's Victory
President-elect Donald Trump's victory was partly attributed to his "revolutionary" podcasting strategy, reaching young people through non-political podcasts and bypassing mainstream media.
Key Points
- Podcasting strategy played a significant role in Trump's victory
- Targeted non-traditional media outlets to reach new audiences
- Shifted focus from mainstream media to alternative platforms
Pros
- Innovative use of podcasting to reach younger audiences
- Ability to bypass mainstream media and connect directly with voters
Cons
- Potential for message to be unfiltered and unchallenged
- Dependence on non-political podcasts for communication