Higher Ground, Barack and Michelle Obama's production company

SOURCE www.telegraph.co.uk
Barack and Michelle Obama's production company, Higher Ground, is producing well-reviewed, socially conscious films and TV shows, distinguishing itself from the less successful Archewell Productions. Although initially focused on serious and worthy content, Higher Ground is now exploring more diverse and unexpected projects, including comedy and fantasy genres.

Key Points

  • Higher Ground founded in 2018 by Barack and Michelle Obama
  • Initially focused on producing documentaries and features with Netflix
  • Won Oscar for 'American Factory' and earned critical acclaim for TV shows
  • Recent shift towards diverse projects including comedy and fantasy genres

Pros

  • Producing socially conscious and well-reviewed films and TV shows
  • Distinguishing itself from less successful production companies like Archewell Productions
  • Exploring diverse and unexpected projects beyond serious and worthy content

Cons

  • Potential risk in deviating from their initial focus on serious and uplifting content