Latest Automotive Innovations at CES Tech Show in Las Vegas

SOURCE apnews.com
The automotive industry showcased holographic displays, brain wave-reading equipment, and AI-powered voice assistants at the CES tech show in Las Vegas. Despite U.S. President-elect Donald Trump's tariff threats, companies remain focused on innovation. Car companies like Hyundai Mobis, BMW, Honda, and Sony Honda Mobility unveiled advanced in-vehicle technologies to enhance driving experiences and safety. Safety experts emphasize the importance of minimal distractions and simplicity in vehicle displays.

Key Points

  • Focus on enhancing driving experiences and safety
  • Importance of minimal distractions and simplicity in vehicle displays
  • Efforts to expand sustainable energy sources for electric vehicles

Pros

  • Advancements in in-vehicle technologies aim to enhance driving experiences and safety
  • Car companies like Hyundai Mobis, BMW, Honda, and Sony Honda Mobility showcased innovative features such as holographic displays, AI-powered voice assistants, and panoramic screens
  • Efforts to personalize driving experiences and expand sustainable energy sources for electric vehicles were highlighted at the CES tech show

Cons

  • Concerns remain about the safety and efficacy of new features like AI-powered voice assistants and partial automated driving
  • Potential distractions for drivers with overly complex or demanding in-vehicle technologies