NFL star A.J. Brown's reading of a self-help book during a Philadelphia Eagles game led to a spike in book sales. The Eagles are preparing to face the Kansas City Chiefs in the Super Bowl, aiming to avoid a repeat of their loss in the 2023 Super Bowl.
Key Points
A.J. Brown's impact on book sales
Eagles' preparation for the Super Bowl
Eagles' desire to avoid a repeat of the 2023 Super Bowl loss
Pros
A.J. Brown's reading of 'Inner Excellence' boosted book sales
Eagles' growth from Week 1 to the Super Bowl
Cons
Eagles' past loss in the 2023 Super Bowl still haunts them