Netflix's Oscar Campaign Backlash
Netflix invested $30 million in an Oscar campaign for a movie featuring a transsexual character played by Karla Sofia Gascón. However, Gascón's past racist tweets were not vetted, leading to a major setback for Netflix's Oscar hopes.
Key Points
- Netflix's desperate pursuit of a Best Picture Oscar
- Importance of social media audits for public figures in the entertainment industry
Pros
- Netflix's interest in promoting diversity and social justice through film
Cons
- Failure to vet Karla Sofia Gascón's social media accounts
- Racist tweets by Gascón causing backlash and disqualification from Oscar nomination