Disney theme park ticket pricing

SOURCE www.dailymail.co.uk
Disney theme park ticket prices in the US will increase based on demand with a new 'dynamic pricing' plan similar to airline pricing. The new system will eliminate set prices and fluctuate in real-time. Analysts predict this change will benefit Disney's stock.

Key Points

  • New 'dynamic pricing' plan to be introduced at US Disney parks
  • Prices will fluctuate in real-time based on demand
  • Analysts predict positive impact on Disney's stock

Pros

  • Increased revenue potential for Disney
  • Ability to adjust prices based on demand

Cons

  • Higher ticket costs for visitors
  • Lack of transparency in pricing