The 97th Academy Awards are approaching, and concerns arise about potential low viewership due to the nomination of lesser-known films and progressive messages in a right-leaning climate. Efforts are being made to boost viewership, such as marketing strategies and the addition of Conan O'Brien as host. The Oscars have historically seen higher viewership with popular film nominations, but this year's nominees have lower ticket sales. Politics could also impact viewership, as many nominated films carry progressive themes that may not resonate with all audiences.
Key Points
Low viewership in 2021 leads to concerns for 2024 Oscars
Nomination of lesser-known films and progressive themes may limit viewer interest
Efforts to boost viewership include intensified marketing and new streaming options
Historical trends show higher viewership with popular film nominations
Political climate and progressive messages may affect audience reception
Pros
Efforts to increase viewership through marketing and new host
Recognition of diverse nominees and movies
Cons
Potential low viewership due to progressive themes in nominated films
Historical decline in ratings as Oscars shifted focus