Conservative beer company Ultra Right Beer faces trademark opposition from Anheuser-Busch after criticizing Bud Light's association with a transgender influencer. Ultra Right Beer founder accuses Anheuser-Busch of retaliation and launches fundraising campaign to fight for trademark.
Key Points
Ultra Right Beer launched a viral video criticizing Bud Light's association with a transgender influencer.
Anheuser-Busch files trademark opposition against Ultra Right Beer, claiming confusion with their own trademarks.
Ultra Right Beer launches fundraising campaign to support legal fight for their trademark.
Pros
Ultra Right Beer stands up against corporate retaliation and fights for their trademark rights.
Cons
Trademark dispute may lead to financial strain on Ultra Right Beer.