The article discusses potential changes in the movie industry, such as selling marijuana in theaters, allowing cellphone use during screenings, and offering alternative content to attract more customers. These changes aim to boost attendance and revenue in an industry facing challenges.
Key Points
Potential revenue boost from selling marijuana and offering alternative content
Increased inclusivity through sensory-friendly screenings and open captions
Adapting to changing consumer behaviors to attract younger audiences
Pros
Potential to attract new customers by offering unique experiences such as marijuana sales and alternative content
Enhanced accessibility for individuals with disabilities or developmental differences
Cons
Controversial changes like selling marijuana or allowing cellphone use may not appeal to all moviegoers
Traditional movie enthusiasts may not appreciate the shift towards more casual and interactive experiences