Robert Irwin becomes brand icon for Bonds underwear

SOURCE www.foxnews.com
Robert Irwin, son of the late Steve Irwin, becomes brand icon for an Australian underwear company, surprising fans with his transformation from young wildlife enthusiast to model.

Key Points

  • Robert Irwin poses as brand icon for Bonds underwear
  • Follows in his father Steve Irwin's footsteps as a zookeeper
  • Celebrates his 21st birthday and remembers his father
  • Shares conservation message through unexpected platforms

Pros

  • Opportunity to share wildlife conservation message to a larger audience
  • Shows Robert Irwin's growth and willingness to try new things
  • Honoring the legacy of Steve Irwin

Cons

  • Some fans may be surprised or confused by the transformation