Impact of Rising Fast Food Prices on Consumer Behavior

Fast food is increasingly seen as a luxury due to rising menu prices, with many Americans eating it less often as a result.

McDonald’s $5 Meal Deal

McDonald’s is preparing to launch a $5 meal deal to attract lower-income customers, offering either a McChicken or a McDouble with fries and a drink. Menu prices have skyrocketed, with items like the Big Mac priced at $18 and hash browns at $6.