CNN's CEO Contemplating Changes Due to Ratings Decline
CNN's new CEO is considering making ruthless cuts to the network's anchor lineup due to declining ratings, with plans to replace high-paid anchors like Anderson Cooper, Chris Wallace, Wolf Blitzer, and Jake Tapper with talent who have built audiences on social media, such as Megyn Kelly.
Key Points
- Declining ratings at CNN prompt CEO Mark Thompson to consider restructuring the anchor lineup
- Proposed plan involves replacing high-paid anchors with social media-savvy talent like Megyn Kelly
- Criticism of current anchor lineup for lack of audience appeal and high salaries
Pros
- Potential for revitalizing CNN's viewership by bringing in new talent like Megyn Kelly
- Focus on social media-savvy individuals who have a strong audience base
Cons
- Loss of well-known anchors like Anderson Cooper, Chris Wallace, Wolf Blitzer, and Jake Tapper