CNN's Declining Viewership
CNN suffered its worst ratings since 1991, dropping to fourth place behind Newsmax for prime time viewership. The channel drew just 83,000 viewers aged 25 to 54, with total viewers averaging 494,000 during a consequential news cycle. Criticisms include unappealing anchors and reliance on cable subscriptions for revenue.
Key Points
- Lowest ratings in the key demographic since 1991
- Dropped to fourth place behind Newsmax
- Criticism of unappealing anchors and reliance on cable subscriptions for revenue
Pros
- Awareness of declining viewership can prompt changes and improvements within the network.
Cons
- Loss of credibility and viewership may lead to financial struggles and potential closure for CNN.