Kamala Harris's campaign is embracing Gen Z trends like 'brat summer' and memes to engage young voters, following the lead of pop star Charlie XCX's album 'Brat'. Internet users have remixed Harris's public moments into viral content, with a focus on humor and relatability.
Key Points
Kamala Harris's campaign is targeting young voters by embracing Gen Z trends and memes
The campaign is echoing pop star Charlie XCX's 'Brat' album to connect with the youth
Internet users have created viral content remixing Harris's public moments into humorous memes