The Finnish government conducts business and networking meetings in saunas, often in the nude, as a way to build trust and foster deeper discussions. The practice has become popular in Washington, D.C., with influential people seeking invitations to the Diplomatic Sauna Society events.
Key Points
Sauna meetings are a way for the Finnish government to conduct business and networking
Participants engage in sauna rituals, with nudity encouraged but not mandatory
Events have become popular in Washington, D.C., with influential attendees
Pros
Builds trust and confidence
Promotes openness and deeper discussions
Fosters networking in a unique and healthy environment
Cons
May not be suitable for everyone due to cultural differences around nudity
Potential discomfort for participants who are not used to sauna culture